2013-S2-05 I&E
Sunday, 6 April 2014
Tuesday, 17 September 2013
Feedback for Business Pitch - 2nd round
Pack U
Much better than last week.
Clearly stated the amount needed to start.
Key selling points, e.g. going to customers' house to help packing - identified and stated clearly.
Improved visuals, better coordination between members.
Still not able to project how much income you can generate.
Overall, much more convincing this time around!
Much better than last week.
Clearly stated the amount needed to start.
Key selling points, e.g. going to customers' house to help packing - identified and stated clearly.
Improved visuals, better coordination between members.
Still not able to project how much income you can generate.
Overall, much more convincing this time around!
Monday, 2 September 2013
Feedback for Business Pitch
Team: Sweet Sweets
Good introduction.
Poor choice of font, images and colour - can't read.
Good to have included competitor analysis, but not thorough. Need to show market analysis.
Unique selling point is not clear other than home delivery (which other companies can easily copy); other companies have a wide variety too.
Good to have located a niche market (high end consumers, exotic products), please emphasise that.
$$$? Need to show some computations to let investors know how much returns you intend to bring in for them.
Team: Infinite
Clear introduction that include future expansion.
Clear identification of locations.
Attractive slides and some research done on products. Need to show market analysis.
Why would people want to buy your shoes? No marketing plan, missing competitor analysis.
Some calculation done, but the bottom line is not attractive ($55000 only).
Team: PackU
Good introduction but poor body language.
Fast, cheap and premium - impossible! Unique selling point is not clear.
Some mention of market survey, but didn't tie it to their actual cost of service.
Traditional marketing methods - effective?
Correct identification of risks; didn't mention how to overcome!
Mentioned how much you need but not how much you can generate.
Team: DanceN'Dine
Clear introduction of the services and facilities provided.
Unique Selling Points: Wifi, quieter (only??? What else do you offer? Present clearly in the start.)
Marketing: interesting point, but overall marketing plan is not clear.
Risks: Didn't mention how to overcome.
Financial plans are not clear.
Irrelevant to invest in other companies.
Everyone, please work on your BODY LANGUAGE & TONE.
Monday, 5 August 2013
Business Pitch: Slides and Homework for Week 6
Remember to email me your business plan by 9 Aug individually. My email address is dennis_lam@sst.edu.sg
Thursday, 25 July 2013
Wednesday, 24 July 2013
Commercials
Please try to look at your commercial again and see if you can make it
better. Re-submit by week 6, Friday. Try to see me soon to get some
feedback. We want you to do well =)
better. Re-submit by week 6, Friday. Try to see me soon to get some
feedback. We want you to do well =)
Tuesday, 23 July 2013
Monday, 22 July 2013
Tuesday, 16 July 2013
Monday, 15 July 2013
I&E commercial
This is our commercial from Luke, Wen Feng, Clemens, Isabella and Yan Zheng.
Monday, 8 July 2013
Monday, 1 July 2013
Projected Financial Statements Template
For your homework, you may want to use the Projected Financial Statements Template found here:
https://docs.google.com/spreadsheet/ccc?key=0AvG92ngiK_cfdFBCZUdRV3hyUkQ3X2FPckw3b2hjY1E&usp=sharing
Let me know if you can't access it. Cheers!
https://docs.google.com/spreadsheet/ccc?key=0AvG92ngiK_cfdFBCZUdRV3hyUkQ3X2FPckw3b2hjY1E&usp=sharing
Let me know if you can't access it. Cheers!
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